Why Need Travel Website for Travel Sector
The Travel Website Development is an important source of information for tourists. A thoughtful portal will introduce the client to the best offers and help him book the right tour. When creating a tourist site, it is important to think over the main scenarios for user interaction with the resource.
How to make a travel website yourself
When creating a tourist site, it is important to take into account the interests of all categories of visitors. The main page should contain the following functional elements:
- in the header – a form for searching and booking tours;
- at the top of the main block – examples of the most popular packages and destinations;
- at the bottom – news or blog posts.
To create a travel agency website that will be convenient for guests, clearly plan its structure. Regardless of the company’s specialization, the resource should contain:
- several thematic categories: beach holidays, romantic trips, etc.;
- a section with a list of tour packages by country or main destination;
- company information;
- list of hotels, apart-hotels and hotels;
- section with useful information and tips;
- contact page with directions;
when creating a tour operator website – information for partners.
If the company has enough time and free resources, a blog can be placed on the portal. Articles about resorts and attractions will help buyers make decisions and attract random guests from search engines.
To make the travel site more useful, add an online chat to communicate with the manager. So guests can quickly clarify the information they are interested in and get advice on choosing a tour. Remember that the creation of a travel agency website is an element of the overall sales system in business. Competent advice will help you complete the transaction and make a profit.
Design
Creating a website for a travel agency does not impose strict restrictions on the external design. The main thing is that the chosen template creates a positive attitude. For this reason, it is worth abandoning dark color schemes in favor of light shades.
When creating websites for travel agencies, natural colors are often used. For traditional beach destinations, blue and yellow shades are perfect. Companies selling trips to country holiday homes can use white with splashes of green and brown as a basis. If it is difficult to single out the dominant direction, you can opt for a neutral range, preferring light shades.
Hat design plays an important role in shaping the right emotional mood. Large thematic photographs do an excellent job with this task. Romantic landscapes in twilight tones, noisy European streets or misty mountain peaks – choose those photos that can wake up your target audience.
A thorough analysis of client needs will allow you to create an effective website. Think about what the buyer wants – the technical implementation of the ideas will be taken over by the Nethouse constructor.
Creation of a tourist site
Working with tourist sites has its own specifics. The main difficulty is to provide the user with exactly what he is looking for from a huge amount of information. With a competent approach, a travel site can provide more than 60% of the total sales. The GCTL company is ready to share its experience in creating and selling tourist sites.
Developer Secrets
First of all, it is worth clarifying what is meant by the term “tourist site”. It can be:
travel agency websites
sites of tour operators;
information sites about travel and tourism.
Each of them has its own specifics. We will talk about this later, now we will focus on general points, more precisely, on the general requirements for tourist sites.
The standard requirement is that the design matches the theme of the site, usually this is achieved using familiar images: a globe, a map, a beach, a sea, etc. But in such cases, it is difficult for a web resource to stand out among thousands of its kind. GCTL specialists are working to avoid stereotypes and achieve unity in the requirements to create a thematic design and at the same time different from others.
The main task of a travel site is to sell tours. It is important not to hide useful information behind a beautiful design that will be needed in order to turn a visitor into a client. Design fades into the background, giving way to such requirements as usability and ease of navigation.
Tourism is an industry where information tends to quickly become outdated and lose relevance. Therefore, for a travel site, dynamism and flexibility in everything related to data changes is important. GCTL programmers develop convenient CMS (content management systems) that allow you to make the necessary changes yourself. Even non-specialists will be able to change most of the data, for this there is no need to undergo additional training on working with the site. With GCTL subscriber service, it is possible to make more serious changes, including the redesign of the site.
When developing a tourist site, a lot of attention is paid to search modules and information filters. As a rule, the visitor already roughly imagines how and where he will rest. On a good and convenient site, he should receive information on his request in a couple of clicks. In other words, in order to make a decision, the visitor also needs to quickly provide useful information that will “hook” and interest.
For websites of travel agencies and tour operators, it is mandatory to have an online booking module. Everyone can choose a tour and book it. As a rule, online payment acceptance modules are installed on such sites. Managers of travel agencies can only accept and process applications. Booking tours online requires the development and installation of a serious system. The user needs to provide reliable information about the exact dates, quotas, additional conditions, etc. Errors in the operation of the software are unacceptable, otherwise the company will have problems and customers will lose confidence. “GCTL” attracts the best specialists to guarantee you the flawless operation of the site. It should also be mentioned that the online booking module usually requires process automation at the enterprise. This is necessary in order to minimize the time and labor costs for data processing.
Features of travel sites
The first two types of sites tend to have similar structures and content. The main goal is sales. Sites of the third type are aimed at keeping the visitor on their pages for as long as possible, offering him interesting and useful reading. In this regard, other requirements are imposed on sites of the third type.
For example, for the site of a travel agency or tour operator, an online consultation module is important. Agents and ordinary users get the opportunity to get the necessary information in real time, book a tour, and find out the details of the upcoming trip. For an information site, such a module is not needed, because. Its main task is a long “surfing” of the user through the pages of an information resource.
Stories, articles, travel reports – this information is commonly used on travel portals. Users independently form content by creating posts, posting photos and videos from trips, leaving comments. Studio “GCTL” creates sites where each user has the opportunity to quickly and conveniently add materials, take part in discussions. Moreover, for some projects, it will be relevant to install elements of a social network, within which registered participants could exchange messages, create communities, add friends, etc.
For all travel sites, it is important to have a section with background information. Usually there are forms, questionnaires for embassies, samples of contracts and other documents necessary for tourists.
Work for the result
The GCTL company sets itself the task of not just developing a tourist site, but creating an effective tool that will bring money and develop your business. Professionals in their field will perform a set of works necessary for the launch and effective functioning of a tourist web resource.
